As the new technology continues to change significantly how people shop, business owners are finding a new confidence in the power of great customer experience. And one of the best ways of enhancing customers` experience is giving them meaningful or special gifts. The gifts can be for a birthday, celebration of their holidays such as Christmas, anniversary or simply thank-you gifts for their business. When it comes to gifts, it is important to move beyond the cheap gifts with the business logo on it. People remember their much-loved gifts always. It is wise to find the gifts that will create lasting memories for the clients. Besides, the gifts should foster a strong relationship with customers. It should also build extra layers of trust with the customers.
Therefore, it is vital to know what actually makes a good gift. Some of the elements to consider include the relevance of the gift to the client receiving it. In addition, the gift should be about the receiver (client) and not the giver. The gift should also demonstrate that you value their business. Furthermore, the gift should show that you have put some effort and thought into getting the perfect gifts to say thank you.
Here are 7 types of gifts that send a great message and help in building a good relationship with customers.
A Considered Book
Indeed, a well-considered book that is completely relevant to the client is one of the most excellent gifts that can build a strong relationship. It is good to send eBooks to clients as gifts; however, physical copies of books are meaningful and memorable than eBooks. Admittedly, all gifts should be tangible in some way so that they have the highest benefit.
A Magazine Subscription
It is important to buy subscriptions to magazines for the clients. By so doing, you will get incredible feedback from them for many reasons. It is advisable to look for a relevant magazine to the client. There are many magazines to select from; meaning it is easy to select a relevant magazine.
A Completely Unique Gift
A good gift should be something that is completely unique. But, it should be 100% about the client who is receiving that particular gift. The gift can be a hand painted t-shirt, a framed photo of a particular event, any other artwork, or any other clever idea. Such gifts are good for special memories and are considered as personal experience.
It is crucial to give gifts that are experimental to the clients. Providing experience-based gifts to the clients and people who refer your business to others is one of the greatest ways of making your business to be successful. It is important to note that not all experiences are expensive. There are some very cool and affordable experiences like surfing, kayaking, or even a flying course that can be bought as gifts.
A Well-Being Gift
Wellbeing gifts are really nice. These are gifts that create connections. Buying a gift voucher for a day of spa pampering will be difficult for the client not to experience a great sense of appreciation regarding the gift. This is because you gave your client a day of indulgence. Therefore, the client will feel good mentally and physically.
An Impulsive Gift
Impulsive gifts are the gifts that the client has no expectation or idea of receiving them. A good example of an impulsive gift is where a coffee shop owner gives his or her client coffee as a way of saying thank you for the business. Wine or champagne can also be used as impulsive gifts. An impulsive gift is one of the most sincere and meaningful ways of saying thank you to a client. This is a good gift that should frequently be used.
A Smart Gift Basket
A smart and well thought out gift basket that is filled with customized, relevant products is good. One of the important things to think about here is the client who will receive the basket. You should consider where the business of the client is located and the challenges facing his or her business. Besides, consider what the customer love. Also, what the client like joking about should be considered. The basket should be filled with the relevant gifts only.
The above are 7 types of appropriate gifts for clients that send a great message and help in building a good relationship. Also, some of these gifts are considered personal and that means that you should know your client and their needs.