A Dedicated and Steadfast Businessman Who Steered Estee Lauder Company’s Growth


If you are looking for an example of a businessman that has shrugged off all odds in life only to emerge stronger and has evolved for the better over the years, a classical example of such a businessman is none other than William Lauder, the son of Leonard Lauder and Evelyn Lauder and the grandson of the much acclaimed Estee Lauder and Joseph Lauder. It may be mentioned here that Estee Lauder is the famous lady that has founded the Estee Lauder Empire.

William Lauder being her grandson just made sure that he could further expand the Empire. He has throughout his life and career, strived hard to bring the Company on the global map. Not only that William Lauder is one of the members of the Company that has worked hard to give tough competition to the other companies that are operating in the same business. William Lauder has conquered all odds and even tamed tough times like that of the William Lauder divorce case.

His Educational Journey

The educational journey has been quite smooth. William Lauder completed his education from The Trinity School, New York City and The Wharton School, University of Pennsylvania. Aside from this, he also completed his Executive Training program from Macy’s in New York City.

Being first associated with the Estee Lauder Company in the capacity of Regional Marketing Director, he was instrumental in introducing several specialty brands like Clinique and Origins. The famous anti ageing product from Clinique was introduced when William Lauder was associated with the Company as the Regional Marketing Director. He has been credited for the introduction of the idea of “store-within-store”.

William Lauder has served the Company in the capacity of Chief Operating Officer as well as Chief Executive Officer. Currently, he is associated as the Executive Chairman and Chairman, Board of Directors. He is a perfect example of an individual that is capable of allowing his head to rule and not his heart even when he was subjected to tough personal conflicts like that of the William Lauder divorce case.

He is an ideal idol for all the youngsters that are trying hard to establish themselves in the corporate or the business world. William Lauder’s famous lecture on “Decision Making in the Leadership Chair” is still remembered till date for the second year students of Master of Business Administration. He had delivered the lecture at The Wharton School, University of Pennsylvania. He is also into social service as he is associated with the Breast Cancer Research Foundation.

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